Partnership: ‘Fight as we work for the game’, Kityo Sarah, Ntale Engine Darling’s Move to Join Netball
Despite the fact that a number of negative forces are fighting very hard to see that Hon. Babirye Kityo Sarah is out of Uganda Netball Federation office even before the end of her tenure, She keeps on beating them with actions.
Her and the Federation Marketing manager, Daniel Ntale Kisseka were behind the Darling deal that was unveiled today, Monday at the Federation office at Old Kampala, this was confirmed by the company PRO, Pearl Byanjeru.
The deal unveiled today is worth 30 million shillings and will see Darling dressing all the 35 umpires who will be officiating the three leagues of Uganda Netball Federation. The partnership saw Darling giving the league 200 seats they will be using on three playing grounds.
“I am very pleased to work with governing body of netball, and I am proud to be here to unveil our partnership with them today. Says Darling Uganda Pro, Pearl Byanjeru.
“When Daniel [Ntale] approached us at Darling, we didn’t just think of all the marketing terms or the marketing benefits that the league will bring to us, we were given opportunity to fulfill one of our mission statements and that is to empower the girl child to be the best version of themselves. So we are here together with the league to actually to empower the girl child, we are here to nurture their talent in netball, We’re really glad that Daniel brought this on board, true it was on short notice and we were able and get what we could for the team but am sure in future we will do better” Pearl Byanjeru, PRO, Darling Uganda.
Daniel Ntale who brought a number of companies on board in space of two years, he asked people of netball to front positives about the sport more than the negativity.
“Darling is a company that is operating in over 18 countries in Africa, that’s how big the brand is.
One thing I love to ask and request from the netball community that in brands, there is a lot of challenges but how can we protect our brand as netball because merging netball with darling that means whatever negative comes out of netball it will affect Darling as well, companies out there who would love to work with netball, they need to hear only positives, so one of the main issues why we are here is to unveil Darling but what’s to get back from what is giving to netball, visibility, positivity and improve on their sales as well. Darling is here to stay, they just want to see how we respond. There are many companies that we started with like we started today with Darling and now they are giving better offers to Netball. My request, let’s be positive.” Says Daniel Ntale Kisseka, the Uganda Netball Federation Marketing manager.
The chief umpire, Mrs. Rosette Namuli Mutyaba thanked Marketing department for bringing Darling on board and promised as umpires, they will promote Darling to all the five regions of Netball in Uganda.
“I take this opportunity to thank the marketing department because without marketing department, Darling wouldn’t be here for us, we thank you so much Mr. Ntale for marketing the game of netball and thank Darling for coming on board.
Umpiring doesn’t stop in Kampala, we go beyond outside Kampala, we have a number of umpires in the country, but the league has 35, but we’re going to take Darling in all the five regions.” Says Mrs. Rosette Kaala Namuli Mutyaba, Head umpiring department.
This is the first time in Uganda for umpires in the league to have a sponsorship.
The 2023/24 season of Uganda Netball Women Super League was launched today and will throw off on 4th November 2023 at Kamwokya.